DATA PRIVACY POLICY

General

In general we use several technologies to collect and analyze data. All technologies used on this site are listed below with more details on each technology.
- We use Microsoft Clarity to collect and analyze the site usage data.
- For basic website visitor analytics we use Simple Analytics that doesn’t use cookies and it doesn’t collect or store you personal information.
- Our store ordering features, including catalog, are powered by reflowhq.com.

Reflow e-commerce

We use reflow.com as our e-commerce provider. Reflow platform will store your order details data including your name, email, phone number, and delivery address for the purpose of processing your order.
Your personal details and order history will be deleted one calendar year after you deactivate your account or three-calendar years after your last order has been placed.

Cloudfare Bot Prevention

\_\_cf\_bm cookie for Cloudflare bot products
Cloudflare's bot products identify and mitigate automated traffic to protect your site from bad bots. Cloudflare places the __cf\_bm cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode. The __cf\_bm cookie is necessary for these bot solutions to function properly.
This cookie expires after 30 minutes of continuous inactivity by the end user. The cookie contains information related to the calculation of Cloudflare’s proprietary bot score and, when Anomaly Detection is enabled on Bot Management, a session identifier. The information in the cookie (other than time-related information) is encrypted and can only be decrypted by Cloudflare.
A separate __cf\_bm cookie is generated for each site that an end user visits, as Cloudflare does not track users from site to site or from session to session. The __cf\_bm cookie is generated independently by Cloudflare, and does not correspond to any user ID or other identifiers in a customer’s web application.

Simple Analytics

We chose Simple Analytics because they come with privacy first mindset. They collect only the very necessary information to provide simple reporting about the site visits.
Please refer to their documentation about what information they collect:
https://docs.simpleanalytics.com/what-we-collect

Microsoft Clarity

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement. https://www.microsoft.com/privacy/privacystatement